Aurélien CANU, Chef de produits Parions Sport

A close partnership and a futuristic vision

On September 2022, AMOS Sport Business School and Colosseum Sports Tech Hub agreed to launch a close partnership with various elements and a futuristic vision. At first, Colosseum organized a Hackathon in collaboration with Pixellot, the well-known Sport AI Camera (TLV Born), on the Business theme: How the French education sector can leverage Pixellot Automated technology to help athletes in underprivileged communities get exposure? The GSBM (Global Sports Business Master) Master 1 students from London, Paris, Madrid, Bordeaux, and Lille Campus had 5 days to develop and present a strategic plan, in order to help Pixellot penetrate the French market. Pixellot and colosseum evaluated the projects, and 10 groups (out of 30) were chosen to present their ideas live to Pixellot executives in a 7-mins pitch, when 3 groups from AMOS Paris, Madrid, and London (each group consisted of 3 students) were voted as the winners of the challenge and awarded the trip to TLV, to take an active part along with colosseum officials in the organization of the legendary Sports Tech Nation Fair. The students arrived to TLV a day before the event, and they had the opportunity to initiate in footvolley, visit the Bloomfield stadium, and attend a guided tour of the Peres Center for Peace & Innovation in Tel-Aviv – Jaffa. During the 1st day of the event, the students networked and met multiple Sports start-ups, companies, and actors involved in the Global Sports Business and Tech sector and participated in conferences and round tables about Sports Tech development worldwide. The students also had significant responsibilities during the event such as: • Press releases • Communications • Logistics • Social Media management (Video creation) • Moderation of Conferences • Flux management On the 2nd day of the event, the student visited the Israeli stock exchange where a B2B Marathon was held, and the participants of the summit met and worked together on various projects.

Andy (USA & ESBS by AMOS Madrid)

« Tel Aviv was an experience like no other. Being able to work at Sports Tech Nation and immersing myself in the culture was awesome. I very much enjoyed my time there and hope to go back one day. »

Quinn Murphy (Canada & AMOS Paris)

« Sports tech nation 2022 in Tel Aviv was an unbelievable event. I really enjoyed meeting the local startups as well as having the opportunity to try their innovative products. Furthermore, networking, and listening to leading companies in the sports tech industry such as Socios.com, Juventus Football Club, Pixellot, Blocksport and FIFPRO discuss the future trends surrounding fan engagement and the blockchain as well as the importance of data analytics in sports and how core technologies are changing the relationship between rights holders and fans was an experience I will never forget. »

Oren Simanian, CEO of Colosseum

« Digital transformation in Sports is happening big time, we see many of the sports actors, taping in deep technologies and adopting technologies as we have never seen before. As the founder of Colosseum, it was outstanding to have this international group of students from AMOS, coming from all over the world and experiencing technology at the Sports tech nation summit. I think that as future managers of sports, the students will have to learn to adopt the technologies and the globalization of the sports sector. » « I was impressed to see how much value the students donated to the operation of the summit, and I feel like these Multi-lingual, cultural, and technological experiences gave them the possibility to get exposed to many unusual on-site events, cultures, and environments they could not experience anywhere else. I am blessed to have the opportunity to partner and collaborate with AMOS Sport Business school, and I want to thank Mr. Patrick Touati, Sylvestre, and Itamar who initiated this contact and managed the students during the event. Thank you, AMOS Sport Business School, for the trust, and for allowing us this collaboration. »

Meet our alumni Nathalie

Six years ago, a young Thai/Belgian student named Nathalie was starting a new life at AMOS Paris. After a first year of Bachelor studying Science and Chemistry, she completely changed her mind and decided to come to AMOS to study Sports Business. Six years later, this young and promising individual, described as « very conscientious, engaged and always focused » by her ex-director Joanne Macrae, is working as Workforce Manager, in Qatar for the FIFA 2022 World Cup. For this young and ambitious woman, networking and volunteering experiences have paved the way to success. It was while volunteering for the Paris 7 World Rugby Series that she discovered her will to work in the sports industry, it was by volunteering in London that she found her passion for sporting events, and it is through a co-worker that she got in touch with her current employer. As she says, « your network is key, the world of sporting events is really small », and her experience proved her right. A year ago this month, Nathalie arrived in Qatar and was getting ready to take part in the organisation of one of the World’s most famous sporting event: the FIFA World Cup.

Her job in Qatar

She is one of the workforce operations managers, supervising over 3000 people. « Our role is to plan and assist in all workforce areas, this includes workforce and headcount planning, catering, accreditations, uniforms, and trainings. We have over 60 operational sites, so it is about making sure that everyone is at the right place at the right time, knows their missions and has enough time to rest ». Nathalie is handling a wide range of missions which requires a particular set of skills, « patience, attention to detail, emotional intelligence, being open-minded, thinking outside of the box and the ability to handle pressure ». When asked about her favourite thing at work, Nathalie did not start with missions she was given but with the enjoyment she found in managing and meeting people; « the diversity of nationalities (88% of the workforce in Qatar is composed of foreign workers) and their backgrounds make this job exciting, people are coming from all over the world and are working as one team ». Having an « international approach, being open-minded, having the capacity to adapt yourself to any situation and being able to work in a multi-cultural environment » are the things she benefited from when undertaking the Global Sport Business Masters at AMOS London.

Her bucket lists

Everyone who knows about the journey of this brilliant person would probably think: What can you expect from your professional career when the first event you are working for is the Football World Cup? It sounds like starting your meal with the cherry on top of the cake. But for her, the exciting part is in the variety of events that are – yet - to be organised; « Most of the people I am currently working with already know each other from other mega sports events organised in the past, such as the Olympics, Formula 1, the previous Football and Rugby World Cups or the HSBC 7 series. So, when I hear all these amazing experiences, I do not want to choose, I want to live them all! » Nathalie has been kind enough to grant us a long interview, and we will explain some other aspects of her experience in our future articles. So, stay tuned!

Bienvenue au Grand prix de France - Formule 1

C’est en Provence, au cœur du circuit Paul Ricard que le 12ème Grand prix de la saison s’est déroulé. Victorieux l’année dernière, Max Verstapen a réalisé le doublé en s’imposant devant son principal concurrent : Lewis Hamilton. Du côté français, une écurie (Alpine) et deux pilotes s’illustraient (Esteban Ocon et Pierre Gasly) sur leur terre. Une fierté nationale ! Mais du côté événementiel, l’enjeu était également de taille. C’est à travers un partenariat unique en France que nos étudiants d’Aix-Marseille ont pu s’immiscer dans la sphère privée de la Formule 1. L’objectif ? Permettre aux étudiants une montée en compétences sur différents aspects : le management d’équipe, l’organisation et la gestion d’un pôle d’affectation. Répartis sur différents secteurs : la mobilité, le divertissement, le protocole, la gestion des bénévoles, l’animation et les chaînes TV... ils ont tout.e.s et tous été plongé.e.s au cœur du Sport Business ! De ce fait, pas moins de 110 étudiants d’AMOS Aix-Marseille étaient missionnés sur l’événement dans le cadre d’un projet tutoré. Ce projet leur a donné l’opportunité exceptionnelle d’être au cœur de cet événement de renommée internationale attirant + de 200 000 spectateurs et 1,3 million de téléspectateurs en deux jours.

• 90% des étudiants étaient missionnés sur la mobilité, aussi bien sur les parkings du circuit que les parkings relais des communes aux alentours du Castellet.
• Deux étudiants étaient quant à eux sur le protocole et plus particulièrement les visites VIP des paddocks.
• Certains étaient affiliés à la gestion et à la coordination des bénévoles.
• Certains animaient et géraient la gestion du divertissement (de nombreuses zones étaient prévues à cet effet comme le ventre qui glisse, le stun show, les simulateurs F1, la fan Zone, …).
• Un étudiant Dj était quant à lui présent sur la tribune Beausset (réservée aux jeunes) pour faire danser et vibrer toute une zone.
• 4 étudiants étaient mobilisés sur la chaîne TV du Grand Prix de France. Ils ont notamment dû gérer et organiser les émissions matinales en direct.

Au programme de ces trois jours

De nombreuses courses automobiles :

• W séries est un championnat de course automobile exclusivement réservé aux femmes utilisant des monoplaces de la catégorie Formule Régionale.
• Porsche Mobil 1 Supercup
• FIA Formule 2
• FIA Formule 1

Si la plupart des étudiants mobilisés appartiennent au campus d’Aix-Marseille, Paris et Bordeaux avaient également des étudiants sur site. Une expérience humaine et professionnelle inégalable !

Focus sur nos AMOSciens parisiens

Le rendez-vous était très matinal mais les étudiants d'AMOS Paris ont su répondre présents ce dimanche 24 juillet 2022 pour accompagner les spectateurs du Grand Prix de France de Formule 1 de Paris jusqu’au circuit Paul Ricard. Depuis Gare de Lyon, les étudiants bénévoles ont accompagné les spectateurs lors du voyage en TGV jusqu’à Aix-en-Provence puis jusqu’au Castellet en navettes en effectuant des contrôles de billets et autres missions de mobilité. Après une journée passée en tribune aux côtés des étudiants du campus de Marseille, nos AMOSciens ont de nouveau effectué l’aiguillage du circuit jusqu’au retour à Paris. L’occasion pour eux d’assister au Grand Prix et de prendre part à la logistique complexe de l’événementiel sportif de façon pratique. Un grand bravo à tous les étudiants pour le travail effectué mobilisés sur cet événement d’envergure ! #WeAreAMOS