What is a ticketing manager?
The ticketing manager looks after reception and communication with the public before, during and after a sporting event, while overseeing the entire ticket sales and distribution operation.
What does a ticketing manager do?
They sell the tickets, design the pricing structure, track sales and manage the various distribution channels. They lead the ticketing team, run the ticketing systems, work alongside the marketing and customer relations departments, and analyse attendance data.
What qualities and skills does a ticketing manager need?
- Strong organisational skills
- Command of ticketing systems
- Team management
- Customer service focus
- Analytical mindset
Salary and career prospects
A ticketing manager earns between 2,000 and 2,500 euros gross per month at the start of their career, or around 24,000 to 30,000 euros gross per year. For experienced professionals, pay can reach 45,000 euros gross a year and more, depending on the organisation.
Which programmes lead to a career as a ticketing manager?
A Bac+2 to Bac+3 qualification, such as a BTS or a Bachelor's in sport or events, opens the door to this profession. A specialisation in event management is a valued extra.
